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Onecut

Turning social insights into a clearer path to growth.

My role
Product and Brand Design
Scope
AI-driven social improvement journeys, product definition & UX/UI
Project overview

Onecut is an AI platform that helps users understand and improve their social media pages, with the goal of generating more leads and conversions. It connects learning about social performance with the work of improving it. I was responsible for product definition and end-to-end UX/UI design. I shaped the user journeys, information architecture and interface, focusing on making an AI-driven experience understandable and actionable. The design creates a clear progression from insights to next steps.

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